Browsing by Subject "Branding (marketing)"
Now showing items 1-2 of 2
-
ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
(Brac University, 2021-05)This paper aims to find the insights of telecom industries marketing strategies in Bangladesh and compare them with global brands to show how they work for establishing their brand identity. Telecom industry is one of the ... -
A journey to become the top financial brand focusing on integrated marketing communication
(BRAC University, 2017-04-30)This report ― “IDLC Finance Limited, A Journey to become the Top Financial Brand Focusing on Integrated Marketing Communication” is the reflection of the learning and experience acquired through an opportunity that associated ...